Smartphone Sales Suffer \'biggest Ever Fall\' Due To Coronavirus Pandemic

If you are looking for updated information about Smartphone Sales Suffer \'biggest Ever Fall\' Due To Coronavirus Pandemic you have come to the right place. You should visit the syvguest.com for more details.

Smartphone sales in the first quarter of 2020 decreased by 20.2% year-on-year, according to data from >Gartner

.

This is an unprecedented decline which saw four of the world’s five most popular smartphone brands suffer significantly decreased sales.

“The coronavirus pandemic caused the global smartphone market to experience its worst decline ever,” said Gartner senior research analyst Anshul Gupta.

“Most of the leading Chinese manufacturers and Apple were severely impacted by the temporary closures of their factories in China and reduced consumer spending due to the global shelter-in-place.”

According to the report, Samsung had increased its inventory in the channel as it prepared for new launches, but the lockdown combined with its “inefficient online channel” led to weaker sales to end-users.

“COVID-19 negatively impacted Samsung’s smartphone sales during the quarter. However, the decline could have been much worse,” said Gupta.

“Its limited presence in China and the location of its manufacturing facilities outside of China prevented a steeper fall.”

Huawei suffers the most

The report found that of the five biggest smartphone brands, Huawei suffered the worst over the first quarter of 2020.

Huawei’s smartphone sales declined by 27.3% year-on-year, Gartner found.

However, it still managed to hold onto its spot as the second-biggest smartphone brand ahead of Apple.

“Huawei will have a challenging year,” said Gupta.

“It has developed the Huawei Mobile Service (HMS) ecosystem, but with the lack of popular Google apps and Google Play store, Huawei is unlikely to attract new smartphone buyers in international markets.”

Apple suffers – but not as much

While Apple’s sales also decreased, this was ‘only’ by 8.2% – which is a substantially lower drop than Samsung and Huawei experienced.

“Apple had a strong start to the year thanks to its new product line up that saw strong momentum globally,” said Gartner research vice president Annette Zimmermann.

“If COVID-19 did not happen, the vendor would have likely seen its iPhone sales reach record levels in the quarter.”

“Supply chain disruptions and declining consumer spending put a halt to this positive trend in February,” Zimmermann added.

She said that Apple’s ability to serve clients through its online stores and its production returning to near normal levels at the end of March helped it to recover some of its early momentum.

Global smartphone sales – Q1 2020

Vendor

Q1 2020 Units (1,000s)

Q1 2020 Market Share

Q1 2019 Units (1,000s)

Q1 2019 Market Share

Growth

Samsung 55,333 18.5% 71,621 19.1%

-22.7%

Huawei 42,499 14.2% 58,436 15.6%

-27.3%

Apple 40,920 13.7% 44,569 11.9%

-8.2%

Xiaomi 27,817 9.3% 27,424 7.3%

1.4%

Oppo 23,949 8% 29,589 7.9%

-19.1%

Other 108,621 36.3% 143,279 38.2%

-24.2%

Total

299,138

100%

374,917

100%

-20.2%

Source : https://mybroadband.co.za/news/smartphones/354547-biggest-ever-drop-in-global-smartphone-sales.html

Biggest-ever drop in global smartphone sales
Gartner: Global smartphone sales slip by 20% in Q1 2020 due to Covid-19
COVID-19 Causes Smartphone Market to Suffer Biggest Annual Decline Ever
Phone sales tumble as pandemic bites
Smartphone market suffers "worst decline ever" in first quarter
Samsung’s A51 Becomes the Best-Selling Mid-Range Smartphone
Coronavirus latest: Brazil suffers record daily rise in deaths
Coronavirus latest: Indonesia logs biggest daily rise in new cases
Coronavirus: Latest on COVID-19 from around the world - Thursday, May 28
France Bans Malaria Drug for Coronavirus Treatments